Why People Kept Coming Back for Another Bite

Odoms & Sons BBQ took Southern smoke to Abu Dhabi’s Open Fire Food Festival at Etihad Park. Two days of fire, music, and global pitmasters set the stage. They didn’t chase hype. They let the food speak. First-time guests slowed down, asked questions, and brought friends back. One bite of oxtail said it all. Tender, rich, unforgettable. Southern barbecue met a global crowd and felt right at home. The moment stayed with people long after.